Cause they say a nude under the eye is the perfect way to wake up your look. So I tried this. It’s a good liner. Super creamy and doesn’t tug when applied. But it’s so bad for my waterline. It just doesn’t want to stay. I think my eyes water too much. I mean I tried and tried and will try again. But I guess I’m not so used to having liner underneath. So my eyes kind of get irritate? But it really do open up your eyes. Plus it’s so much for forgiving then white. So I guess I have to keep practicing.