Love this so much. It’s so natural on the cheek. The colour is a muted pink, looks nude and it’s just a great blush overall. It will appears like you are not wearing any blush, but it just create the most natural flush and glow. The shade can slightly be seen on me. It’s not exactly blend into the skin. The formula is very smooth, but a box blush makes it hard to use fingers to swipe. So, the best way is still to use the brush that it comes with or a normal blush brush that is not tampered. The brush that it comes with is really good, cause it will cover the whole cheek. Highlight, blush and bit of contour. Plus it’s so smooth. So it really is just perfect. This is definitely one of my fav blush ever.